The Firm: Independent Executive Advisory for Southeast Asia
Positioning
BAC is an independent executive advisory firm for industrial SMEs and mid-sized companies in Southeast Asia. We help them establish, structure, scale, transform or turn around their operations — from decision through to execution. What sets us apart: an in-depth knowledge of the region, combined with an operator’s rigour.
Areas of Focus
BAC works with leadership teams, shareholders, and boards on matters where speed of decision-making must go hand in hand with controlled execution on the ground.
Four complementary areas:
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Market entry: decide where to play and how to enter — route-to-market, partners, risk control;
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Local representation: maintain local control — senior on-the-ground presence, negotiation support, governance cadence, escalation;
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Company structuring: build an execution-ready operating platform — structure, compliance pathway, day-one foundations;
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Operational performance: stabilise execution and restore discipline — cadence, accountability, margin/cash control.
Related pages
Our Approach
Each mandate is built around your leadership objectives, governance requirements and execution risk, through three formats: advisory retainer, project mandate or interim management.
Operating principles:
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Senior-led involvement: single point of contact and direct involvement of a partner throughout the mandate;
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Clear mandate and scope: objectives, decision rights and deliverables defined from the outset;
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Governance and discretion: structured reporting, formal escalation paths and strict confidentiality;
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Outcome focus: decisions translated into measurable operational results, not just activity.
Engagement Framework
Built on two complementary pillars:
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Trajectory: market entry, presence model, local rollout framework, portfolio prioritisation;
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Steering: governance, organisation, operational transformation, economic performance.
Key Facts & Expertise
Key facts:
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Coverage: Southeast Asia — Thailand, Vietnam, Cambodia, Laos, Myanmar, Singapore, Philippines, Malaysia, Indonesia, Brunei, Timor-Leste.
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Sectors: the industrial value chain — process industries, manufacturing, supply chain, and industrial services.
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Organisation: partner-led (25+ years’ experience), single point of contact from start to finish; senior experts mobilised per mandate, specialists in the subject at hand and the country concerned.
Expertise mobilised as required:
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Trajectory & rollout: go-to-market & prioritisation, legal/tax, JV governance, stakeholders & negotiation, compliance & risk.
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Steering & performance: governance & decision-making, organisation & operations, finance & performance, transformation, ERP & reporting.
Our Principles
B — Bridge-Building — We connect headquarters and the field: turning decisions into local action, reporting operational reality without distortion, and aligning partners, authorities and teams behind a single direction.
IN PRACTICE: a decision made at headquarters is only as good as its execution on the ground. We eliminate what gets lost between the two — in language, culture and information — so that what is decided actually gets done.
A — Accountability — We make clear who decides, who executes and who answers for it: explicit roles, defined decision rights, structured follow-up and results measured at every milestone.
IN PRACTICE: a decision with no owner and no follow-up is just an intention. Every item has an owner, a deadline and a metric; gaps are flagged early and settled fast.
C — Commitment — We stay committed over time: a single senior contact, absolute discretion, continuity of follow-through until the results hold — not until a report is delivered.
IN PRACTICE: being there when the pressure rises, not only when things are easy. We protect cash, margins and reputation, and we move forward steadily through to the end of the mandate.
Leadership
Mickaël Chauvin, Founder & Partner
Mickaël brings 30 years of experience, including 20 in general management of industrial SMEs and mid-sized companies — 15 as a statutory director, 7 as an owner-director — primarily in Southeast Asia. An operating executive, not an outside consultant.
He built a French group's first industrial base in Asia — over 220 employees — which became its regional hub; turned around and grew an industrial services SME; launched two greenfield entities; and transformed a public-private vocational training platform into an innovation and R&D incubator.
With a PhD in economics, he combines analytical rigour with on-the-ground practice for executives and their shareholders: securing high-stakes decisions, controlling risk and seeing execution through, with pragmatism and tangible results.
